{"id":6086,"date":"2025-03-18T13:04:16","date_gmt":"2025-03-18T00:04:16","guid":{"rendered":"https:\/\/cococoast.com\/en-nz\/mad-make-a-difference-drinks-x-cococoast\/"},"modified":"2025-03-18T13:04:16","modified_gmt":"2025-03-18T00:04:16","slug":"mad-make-a-difference-drinks-x-cococoast","status":"publish","type":"post","link":"https:\/\/cococoast.com\/en-nz\/mad-make-a-difference-drinks-x-cococoast\/","title":{"rendered":"MAD Make A Difference Drinks x CocoCoast"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Why is CocoCoast Partnering with MAD Drinks in Switzerland?<\/h2>\n\n\n\n<p>CocoCoast is proud to announce our collaboration with socially conscious MAD Make A Difference Drinks to bring\u00a0<em>Pure<\/em> coconut water to Switzerland. This partnership unites CocoCoast\u2019s commitment to great-tasting, naturally sourced hydration with MAD\u2019s mission to drive positive change through sustainable and impactful initiatives.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Makes This Partnership Unique?<\/h2>\n\n\n\n<p>MAD Make A Difference Drinks is dedicated to offering a range of drinks that contribute to the 17 UN Sustainable Development Goals (SDGs). After searching for the highest quality coconut water, MAD chose CocoCoast because of our shared values\u2014quality, sustainability, and an unwavering focus on delivering a superior-tasting product.<\/p>\n\n\n\n<p>By bringing together our strengths, we\u2019re introducing an innovative and sustainable beverage option that not only provides natural hydration but also contributes to meaningful social and environmental impact. Our collaboration is designed to elevate consumer expectations in Switzerland and beyond.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">A Partnership with Purpose<\/h2>\n\n\n\n<p><em>&#8220;We are incredibly excited to introduce CocoCoast Coconut Water to Switzerland,&#8221;<\/em>&nbsp;said Leif Lagenski\u00f6ld, CEO of MAD Make A Difference Drinks.&nbsp;<em>&#8220;This collaboration represents a perfect synergy between our shared values of quality, sustainability, and giving back. Together, we look forward to creating products that not only quench thirst but also make a real difference in people&#8217;s lives.&#8221;<\/em><\/p>\n\n\n\n<p>At CocoCoast, we share this enthusiasm.&nbsp;<em>&#8220;Partnering with MAD allows us to bring our coconut water to a new audience in Switzerland while supporting initiatives that align with our values,&#8221;<\/em>&nbsp;said Damian Russell, CEO of CocoCoast.&nbsp;<em>&#8220;We believe in making a positive impact, and this collaboration is an exciting step in that direction.&#8221;<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Introducing Pure \u2013 More Than Just a Drink<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">What is Pure?<\/h3>\n\n\n\n<p>Pure is our flagship coconut water, now available in Switzerland. Sourced from young green coconuts, it offers natural hydration with a refreshing taste\u2014completely free from added sugars, concentrates, or preservatives.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Why Does Every Sip Matter?<\/h3>\n\n\n\n<p>Dedicated to UN Sustainable Development Goal 14 \u2013 Life Below Water, every can of&nbsp;<em>Pure<\/em>&nbsp;contributes to protecting endangered marine areas. Through our partnership with the Marine Conservation Institute, one patrol boat is funded for every 560,000 cans sold, helping safeguard marine ecosystems and their biodiversity.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How We\u2019re Supporting Ocean Conservation<\/h3>\n\n\n\n<p>CocoCoast and MAD Drinks proudly support the Marine Conservation Institute, a global leader in ocean protection. Their&nbsp;<em>Blue Parks<\/em>&nbsp;initiative, endorsed by the United Nations, aims to protect 30% of the world\u2019s oceans by 2030. By funding marine patrol boats and advocating for marine-protected areas, the Institute ensures that critical habitats remain preserved for future generations.<\/p>\n\n\n\n<p>When you choose&nbsp;<em>Pure<\/em>, you\u2019re not just drinking coconut water\u2014you\u2019re actively helping protect the ocean, one sip at a time.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Refreshing Change for Consumers<\/h2>\n\n\n\n<p><em>Pure<\/em>&nbsp;is now available online and will soon hit store shelves across Switzerland this summer. This means consumers can enjoy a delicious, natural hydration option that\u2019s not only refreshing and packed with electrolytes but also contributes to real-world environmental change.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Where to Find CocoCoast and MAD Make A Difference Drinks<\/h3>\n\n\n\n<p>For more details on our sustainable hydration mission, visit:<br><a href=\"www.mad-drinks.com\">www.mad-drinks.com<\/a><br><a href=\"www.cococoast.com\">www.cococoast.com<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">About MAD Make A Difference Drinks<\/h2>\n\n\n\n<p>MAD Make A Difference Drinks is a mission-driven beverage company dedicated to crafting delicious, all-natural drinks that give back to the community. With a focus on quality, sustainability, and social responsibility, MAD is committed to making a real difference\u2014one sip at a time.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">About CocoCoast<\/h2>\n\n\n\n<p>CocoCoast is an Australian coconut water brand expanding globally. Known for our pure hydration and naturally delicious flavors, our coconut water is sourced from young green coconuts and packed with natural electrolytes. We believe in delivering great taste first while also supporting sustainability and healthy living.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">About the Marine Conservation Institute<\/h2>\n\n\n\n<p><a href=\"https:\/\/marine-conservation.org\/\" target=\"_blank\" rel=\"noopener\">Marine Conservation Institute<\/a>&nbsp;is a global nonprofit organization dedicated to ocean conservation through science-based advocacy and policy initiatives. Their&nbsp;<em>Blue Parks<\/em>&nbsp;initiative sets the gold standard for marine-protected areas, helping ensure the world\u2019s most vulnerable marine habitats are preserved. By partnering with sustainable brands and funding patrol boats, the Institute plays a critical role in safeguarding our oceans for future generations.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">About the United Nations Sustainable Development Goals<\/h2>\n\n\n\n<p>The United Nations Sustainable Development Goals (SDGs) are a set of 17 global objectives designed to tackle environmental, social, and economic challenges. SDG 14 \u2013 Life Below Water specifically focuses on the protection and sustainable use of the ocean, seas, and marine resources.<\/p>\n\n\n\n<p>By choosing&nbsp;<em>Pure<\/em>, consumers actively support this mission\u2014helping reduce ocean pollution, promote conservation, and ensure a healthier planet for generations to come. Learn more at&nbsp;<a href=\"https:\/\/sdgs.un.org\/goals\" target=\"_blank\" rel=\"noopener\">https:\/\/sdgs.un.org\/goals<\/a>.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>CocoCoast X MAD Drinks Partnership <\/p>\n","protected":false},"author":3,"featured_media":6087,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[18],"tags":[],"class_list":["post-6086","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/cococoast.com\/en-nz\/wp-json\/wp\/v2\/posts\/6086","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cococoast.com\/en-nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cococoast.com\/en-nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cococoast.com\/en-nz\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/cococoast.com\/en-nz\/wp-json\/wp\/v2\/comments?post=6086"}],"version-history":[{"count":0,"href":"https:\/\/cococoast.com\/en-nz\/wp-json\/wp\/v2\/posts\/6086\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cococoast.com\/en-nz\/wp-json\/wp\/v2\/media\/6087"}],"wp:attachment":[{"href":"https:\/\/cococoast.com\/en-nz\/wp-json\/wp\/v2\/media?parent=6086"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cococoast.com\/en-nz\/wp-json\/wp\/v2\/categories?post=6086"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cococoast.com\/en-nz\/wp-json\/wp\/v2\/tags?post=6086"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}